Harnessing the Power of Public Relations in Your Marketing Strategy

Christine KurbanHealthcare Marketing BlogLeave a Comment


It is well-known that public relations, or PR plays a key role in your business marketing strategy, but what exactly does that entail? What should your company be doing to increase public awareness and establish a positive reputation? We’ve targeted some of the most important facets of PR along with viable guidelines and a simple template to help you get started.

The Power of Your Personal Brand

Christine KurbanHealthcare Marketing BlogLeave a Comment


In our last blog post, we shared Syc360’s unique method of excavating the brilliance of your brand identity. Now, we’re going to dig a little deeper to unearth your one-of-a-kind personal brand, which is an important part in advancing your practice and business. Below we highlight four simple, yet effective approaches to assist you in actualizing your personal brand.